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SBGI — Sinclair, Inc.
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Sinclair Broadcast Group, Inc. (SBGI) Q2 2026 Earnings Call Summary

AUG 5, 2026 2 MIN READ
REVENUE
$840.0M +4.1%
NET MARGIN
-9.0% -11.5 PTS
EPS
-$1.06 -478.6%
FREE CASH FLOW
$46.0M +64.3%

1Key Financial Results and Metrics

Total Revenue:: $840 million, up 7% year-over-year.

Adjusted EBITDA:: $149 million, up 45%.

Political Advertising Revenue:: $59 million, up 9% from Q2 2022.

Distribution Revenue:: Increased by 2%, with subscriber churn moderating.

Core Advertising Revenue:: Declined by 3%.

Local Media Segment Revenue:: $731 million, an 8% increase year-over-year.

Tennis Segment Revenue:: $70 million, up from $68 million in the prior year.

Debt Reduction:: Approximately $320 million repaid in the quarter, total debt at $4.1 billion, with a net leverage ratio of 5.2x.

2Strategic Updates and Business Highlights

Strong early demand in the 2026 political cycle, with expectations for continued growth in political advertising.

Anticipation of an FCC vote to remove the national ownership cap, which could facilitate M&A opportunities and strengthen local news investment.

Successful integration of broadcast, digital, and podcast platforms to enhance advertiser engagement, particularly during high-profile events like the FIFA World Cup.

Continued focus on deleveraging and maintaining liquidity, with $604 million in cash and cash equivalents at quarter-end.

3Forward Guidance and Outlook

Political Advertising Revenue Guidance:: Increased to at least $375 million, up from $333 million, reflecting strong demand.

Core Advertising Revenue Guidance:: Adjusted to between $1.22 billion and $1.28 billion, down by $40 million at the midpoint due to anticipated crowd-out from political spending.

Adjusted EBITDA Guidance:: Increased by $25 million at the midpoint to between $730 million and $760 million.

Total Company Revenue Guidance:: Maintained at $3.4 billion to $3.54 billion.

4Bad News, Challenges, or Points of Concern

Core Advertising Decline:: Core advertising revenue is under pressure, particularly in cost-sensitive categories, and is expected to remain soft due to political crowd-out.

Market Caution:: Advertisers are showing caution due to macroeconomic factors, including fuel and tariff volatility.

Regulatory Risks:: Potential challenges to the FCC's ruling on the national ownership cap could delay M&A activities.

5Notable Q&A Insights

Management expressed confidence in the political ad spending outlook, citing significant fundraising increases compared to previous cycles.

The removal of the national ownership cap is expected to enhance M&A opportunities and reduce risks associated with large-scale transactions.

Core advertising softness is primarily observed in automotive and medical service sectors, while sports betting and legal services are performing well.

The company is exploring various monetization strategies for its spectrum holdings, emphasizing the increased competitive landscape for low-band spectrum. Overall, Sinclair demonstrated strong financial performance in Q2 2026, driven by political advertising and disciplined expense management, while navigating challenges in core advertising and preparing for potential regulatory changes.

SOURCE: Q2 2026 EARNINGS CALL TRANSCRIPT