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ELF

e.l.f. Beauty, Inc.

ELF

e.l.f. Beauty, Inc. NYSE
$76.15 1.22% (+0.92)

Market Cap $4.33 B
52w High $150.99
52w Low $49.40
Dividend Yield 0%
P/E 54.39
Volume 1.05M
Outstanding Shares 56.80M

Income Statement

Period Revenue Operating Expense Net Income Net Profit Margin Earnings Per Share EBITDA
Q2-2026 $343.936M $239.587M $2.996M 0.871% $0.051 $23.492M
Q1-2026 $353.739M $195.832M $33.311M 9.417% $0.59 $66.938M
Q4-2025 $332.645M $192.723M $28.253M 8.493% $0.17 $62.938M
Q3-2025 $355.32M $218.22M $35.299M 9.934% $0.63 $36.903M
Q2-2025 $301.075M $186.141M $19.02M 6.317% $0.34 $42.663M

Balance Statement

Period Cash & Short-term Total Assets Total Liabilities Total Equity
Q1-2026 $170.029M $1.315B $510.044M $804.852M
Q4-2025 $148.692M $1.248B $487.32M $760.855M
Q3-2025 $73.845M $1.265B $497.447M $767.387M
Q2-2025 $96.768M $1.237B $509.32M $727.695M
Q1-2025 $109.034M $1.205B $501.242M $703.59M

Cash Flow Statement

Period Net Income Cash From Operations Cash From Investing Cash From Financing Net Change Free Cash Flow
Q1-2026 $33.311M $27.233M $-7.559M $121K $21.337M $20.138M
Q4-2025 $28.253M $136.1M $-11.358M $-50.171M $74.847M $125.041M
Q3-2025 $17.261M $-14.709M $-5.237M $-2.302M $-22.923M $-19.761M
Q2-2025 $19.02M $11.168M $-1.623M $-22.384M $-12.266M $9.545M
Q1-2025 $47.555M $1.281M $-879K $408K $851K $495K

Five-Year Company Overview

Income Statement

Income Statement Revenue has grown very quickly over the last several years, with sales now several times higher than they were earlier in the period. Gross profitability looks strong, suggesting the brand can charge attractive prices relative to its product costs. Operating profit has scaled up with growth, which shows good operating leverage. That said, earnings most recently dipped a bit despite higher sales, hinting at heavier spending, integration costs, or other investments flowing through the income statement. Overall, this is a high-growth story with healthy margins, but with some recent pressure on profit per share as the company leans into growth.


Balance Sheet

Balance Sheet The balance sheet has expanded meaningfully as the business has grown, with total assets and shareholders’ equity both increasing steadily. Debt has risen from earlier levels but still looks manageable relative to the size of the business and its profitability. Cash on hand has improved over time, though the company is not sitting on an unusually large cash buffer, so it likely relies on ongoing cash generation and credit lines to support operations and growth. Overall, the financial foundation appears stronger than a few years ago, but with some use of leverage and the usual risks of a fast-growing, brand-driven company.


Cash Flow

Cash Flow The company consistently generates positive cash flow from its operations, and that cash flow has improved over time along with revenue. Free cash flow is also positive in each year, helped by relatively low spending on physical assets, which fits with its asset-light, outsourced production model. This means most of the cash the business generates is available for marketing, product development, acquisitions, or debt reduction rather than being tied up in factories or heavy equipment. The quality of earnings appears solid, with profits largely backed by real cash inflows.


Competitive Edge

Competitive Edge e.l.f. has built a strong niche as an affordable, on-trend, vegan, and cruelty-free brand that resonates especially well with younger consumers. Its value-for-money positioning undercuts many traditional and prestige brands while still feeling aspirational, which is difficult to replicate. The company is highly digital, very fast at launching new products and “dupes,” and deeply embedded in social media culture, giving it an edge in awareness and relevance. Distribution through major retailers like big-box and beauty specialty chains adds broad shelf presence. Key risks include reliance on overseas manufacturing, intense competition from global beauty giants, and the need to stay ahead of rapidly shifting trends and social-media-driven tastes.


Innovation and R&D

Innovation and R&D Innovation at e.l.f. is more about speed, branding, and digital technology than about heavy lab research. The company excels at quickly translating online trends into products, building franchises around hit items, and refreshing its lineup frequently. It uses tools like augmented reality try-ons and AI-driven personalization to improve the shopping experience and strengthen its data advantage. Early moves into new platforms, such as immersive apps, show a willingness to experiment and stay culturally relevant. Acquisitions like Naturium and Rhode broaden its technology, product know‑how, and reach in skincare and more premium segments. The main uncertainty is whether this rapid innovation engine can keep producing new “must-have” products as consumer preferences evolve.


Summary

e.l.f. Beauty shows the profile of a fast-growing, digitally savvy beauty company with strong brand momentum and robust underlying economics. Sales and operating profits have scaled rapidly, supported by high gross margins and solid cash generation, even as recent earnings per share have softened a bit with heavier investment. The balance sheet has strengthened alongside growth, with a reasonable level of debt and improving equity. Its competitive edge rests on disruptive pricing, a powerful and inclusive brand, agile supply chains, and exceptional digital marketing capabilities. At the same time, the company faces ongoing risks from fashion and beauty cyclicality, reliance on overseas production, integration of acquired brands, and the need to continually innovate. Overall, this is a growth-focused beauty platform with clear strengths in execution and brand-building, balanced by typical execution and industry risks of a fast-moving consumer business.