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First Watch Restaurant Group, Inc., founded in 1983 and headquartered in Bradenton, Florida, operates and franchises 435 restaurants across 28 U.S. states under the First Watch name.

First Watch's new 2026 seasonal menu addition features seared steak in a potato hash with spinach, peppers, onions, eggs, feta, and chimichurri, highlighting their focus on innovative, protein-forward brunch options.
| Icon | PRODUCT | Q3-2025 | Q4-2025 | Q1-2026 | Q2-2026 |
|---|---|---|---|---|---|
![]() | Franchisor Owned Outlet | $313.64M | $313.96M ▲ | $328.15M ▲ | $351.48M ▲ |
![]() | InRestaurant Dining Sales | $254.16M | $480.79M ▲ | $265.72M ▼ | $284.3M ▲ |
![]() | ThirdParty Delivery Sales | $37.16M | $70.63M ▲ | $39.69M ▼ | $41.34M ▲ |
![]() | TakeOut Sales | $22.32M | $42.13M ▲ | $22.73M ▼ | $25.84M ▲ |
![]() | Franchise | $2.39M | $2.39M ▲ | $2.81M ▲ | $3.19M ▲ |
![]() | Royalty And System Fund Contributions | $2.33M | $4.92M ▲ | $2.75M ▼ | $3.11M ▲ |
![]() | Initial Fees | $53K | $117K ▲ | $56K ▼ | $82K ▲ |
Overall rating: C
| PEER | PRICE | |
|---|---|---|
XPEL | $49.76 | COMPARE |
BJRI | $65.12 | COMPARE |
LGIH | $57.50 | COMPARE |
CBRL | $55.66 | COMPARE |
BH | $376.97 | COMPARE |
FOXF | $20.56 | COMPARE |
SG | $6.97 | COMPARE |
HDL | $13.28 | COMPARE |