Logo

HUBS

HubSpot, Inc.

HUBS

HubSpot, Inc. NYSE
$367.32 1.52% (+5.51)

Market Cap $19.24 B
52w High $881.13
52w Low $344.41
Dividend Yield 0%
P/E -5247.43
Volume 284.08K
Outstanding Shares 52.39M

Income Statement

Period Revenue Operating Expense Net Income Net Profit Margin Earnings Per Share EBITDA
Q3-2025 $809.518M $664.766M $16.536M 2.043% $0.31 $25.638M
Q2-2025 $760.866M $663.319M $-3.258M -0.428% $-0.062 $27.964M
Q1-2025 $714.137M $626.51M $-21.793M -3.052% $-0.42 $19.605M
Q4-2024 $703.178M $610.642M $4.983M 0.709% $0.1 $42.322M
Q3-2024 $669.721M $580.028M $8.146M 1.216% $0.16 $36.593M

Balance Statement

Period Cash & Short-term Total Assets Total Liabilities Total Equity
Q3-2025 $1.486B $3.502B $1.647B $1.856B
Q2-2025 $1.67B $3.684B $1.619B $2.065B
Q1-2025 $2.043B $3.896B $1.892B $2.005B
Q4-2024 $2.069B $3.796B $1.888B $1.908B
Q3-2024 $1.938B $3.557B $1.805B $1.752B

Cash Flow Statement

Period Net Income Cash From Operations Cash From Investing Cash From Financing Net Change Free Cash Flow
Q3-2025 $16.536M $187.355M $170.207M $-340.58M $13.156M $177.01M
Q2-2025 $-3.258M $164.362M $268.602M $-479.633M $-25.183M $148.337M
Q1-2025 $-21.793M $161.57M $22.562M $-80.33M $112.362M $148.225M
Q4-2024 $4.983M $194.141M $-85.508M $10.061M $102.607M $181.415M
Q3-2024 $8.146M $159.542M $-569.38M $11.674M $-387.815M $191.486M

Revenue by Products

Product Q4-2024Q1-2025Q2-2025Q3-2025
Service
Service
$20.00M $20.00M $20.00M $20.00M
Subscription and Circulation
Subscription and Circulation
$690.00M $700.00M $740.00M $790.00M

Five-Year Company Overview

Income Statement

Income Statement HubSpot’s income statement shows a company that has prioritized growth and is now moving much closer to consistent profitability. Revenue has climbed strongly year after year, with gross profit keeping pace, which means the core business of selling software is scaling well. At the same time, operating losses have narrowed steadily, and earnings are now hovering around break-even instead of deep in the red. In plain terms: HubSpot has gone from a “grow at all costs” profile toward a more balanced model where growth and profitability are starting to coexist. The main risk is that margins are still not firmly established, so a slowdown in growth or heavier spending could push results back into clearer loss-making territory.


Balance Sheet

Balance Sheet HubSpot’s balance sheet tells a story of gradual strengthening. Total assets have grown meaningfully over the last few years, and shareholders’ equity has increased at a healthy pace, which signals that value is being built up inside the company rather than eroded. Cash on hand has risen, though it remains moderate relative to the size of the business. Debt levels have stayed fairly stable, without any big spikes or signs of stress. Overall, the company appears to have a solid financial base, with enough resources to keep investing, but not an excess cash cushion. The main watchpoint is making sure that ongoing investments and any debt obligations stay comfortably supported by cash generation.


Cash Flow

Cash Flow The cash flow profile is a key strength. Operating cash flow has improved meaningfully year after year, showing that more of HubSpot’s growth is being funded by the cash its own business generates rather than by outside financing. Free cash flow has also moved up steadily and is now clearly positive, even after spending on product development and infrastructure. Capital spending remains measured, not overly aggressive, which supports the idea of a disciplined growth approach. The main consideration is whether this level of investment is enough to maintain technology leadership while still preserving strong free cash flow over time.


Competitive Edge

Competitive Edge HubSpot holds a strong and differentiated position in the crowded CRM and marketing automation market. Its main edge comes from an integrated, all‑in‑one platform that combines marketing, sales, service, content management, and operations tools in a single system. This reduces complexity for customers compared with stitching together multiple point solutions. The product is known for ease of use, which is especially appealing to small and midsize businesses that lack large IT teams. The inbound marketing brand, extensive educational content, and a popular freemium model help attract a large number of customers at low acquisition cost and then expand those relationships over time. A broad integration ecosystem and app marketplace deepen the stickiness of the platform and raise switching costs as customers embed more of their processes into HubSpot. The main risk is that HubSpot competes in a market with powerful, well‑funded rivals and rapid product innovation. Maintaining differentiation on usability, integration, and AI capabilities will be essential to defend pricing power and customer loyalty.


Innovation and R&D

Innovation and R&D Innovation is at the center of HubSpot’s strategy, with research and development spending running at a very high level for its size. The company has built its platform organically on a single code base and is now layering in a comprehensive AI strategy under the “Breeze” brand. AI is being woven through content creation, campaign optimization, lead scoring, analytics, and conversational tools such as chatbots. This is intended to make HubSpot not just a system of record but also an active assistant for marketing, sales, and service teams. Future plans include a dedicated data hub to unify customer information, AI “agents” that automate specific business tasks, and more advanced tools for quoting and commerce. This heavy AI focus could accelerate customer adoption and deepen usage if executed well. The flip side is execution risk: such aggressive R&D investment must translate into features that customers actually use and are willing to pay more for. If competitors match or outpace these innovations, the payoff from this spending could be lower than hoped.


Summary

Overall, HubSpot looks like a mature growth company that has moved from early‑stage losses toward a more sustainable model, while still investing heavily to expand its platform and defend its position. Revenue and gross profit have scaled strongly, losses have narrowed to roughly break‑even, and cash generation has become a clear strength. The balance sheet has improved, with growing equity and manageable debt, although the cash cushion is solid rather than abundant. Strategically, HubSpot’s integrated, user‑friendly platform, strong brand in inbound marketing, and large ecosystem create a meaningful competitive moat, especially in the small and midsize business segment. Its aggressive push into AI and data‑centric tools aims to extend that lead, but also raises the bar for successful execution. Key things to monitor going forward include: the durability of growth, the trajectory of operating margins, how effectively AI features drive real customer value, and whether the company can sustain its innovation pace without sacrificing financial discipline.