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Natural Grocers by Vitamin Cottage, founded in 1955 and based in Colorado, operates 162 stores across 20 states, retailing organic groceries, supplements, body care, pet products, and offering nutrition education.

Natural Grocers' private label offers high-quality, affordable natural and organic products, including recent additions like frozen fruits, vegetables, and yogurts, emphasizing their core focus on healthy, natural options.
| Icon | PRODUCT | Q4-2025 | Q1-2026 | Q2-2026 | Q3-2026 |
|---|---|---|---|---|---|
![]() | Gift Cards | $100K | $400K ▲ | $100K ▼ | $100K |
Overall rating: B
| PEER | PRICE | |
|---|---|---|
SENEA | $199.84 | COMPARE |
EPC | $29.05 | COMPARE |
HLF | $12.43 | COMPARE |
AVO | $12.77 | COMPARE |
JBSS | $74.66 | COMPARE |
VLGEA | $44.01 | COMPARE |
DNUT | $3.47 | COMPARE |
DDL | $2.27 | COMPARE |