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Nu Skin Enterprises develops and sells global beauty, wellness, and nutritional products, including skin care devices, supplements, and weight management systems, through direct sales, retail stores, and distributors.

Nu Skin's latest high-tech, at-home microcurrent device offers personalized toning, sculpting, and firming treatments via a mobile app, emphasizing a holistic approach to beauty and wellness.
In 2025, Nu Skin initiated a major strategic pivot with the planned launch of its Prysm iO intelligent wellness platform. This move signals a shift from traditional beauty and wellness products to a technology-centric, personalized subscription model, leveraging artificial intelligence to provide real-time health insights and customized product recommendations.
Overall rating: B-
| PEER | PRICE | |
|---|---|---|
APEI | $47.95 | COMPARE |
LINC | $23.03 | COMPARE |
VLGEA | $44.30 | COMPARE |
HELE | $27.33 | COMPARE |
OTLY | $10.56 | COMPARE |
MGPI | $13.93 | COMPARE |
BYND | $7.66 | COMPARE |