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OLPX

Olaplex Holdings, Inc.

OLPX

Olaplex Holdings, Inc. NASDAQ
$1.14 1.79% (+0.02)

Market Cap $760.96 M
52w High $2.27
52w Low $0.99
Dividend Yield 0%
P/E 57
Volume 478.64K
Outstanding Shares 667.51M

Income Statement

Period Revenue Operating Expense Net Income Net Profit Margin Earnings Per Share EBITDA
Q3-2025 $114.579M $64.11M $11.127M 9.711% $0.02 $30.089M
Q2-2025 $106.284M $76.839M $-7.742M -7.284% $-0.012 $16.516M
Q1-2025 $96.978M $58.88M $465K 0.479% $0.001 $27.978M
Q4-2024 $100.741M $63.731M $-8.8M -8.735% $-0.013 $17.323M
Q3-2024 $119.08M $53.738M $14.797M 12.426% $0.022 $48.727M

Balance Statement

Period Cash & Short-term Total Assets Total Liabilities Total Equity
Q3-2025 $286.378M $1.514B $625.474M $888.748M
Q2-2025 $289.339M $1.517B $642.752M $874.171M
Q1-2025 $580.893M $1.771B $892.595M $878.329M
Q4-2024 $585.967M $1.768B $893.321M $874.402M
Q3-2024 $538.829M $1.759B $879.427M $879.73M

Cash Flow Statement

Period Net Income Cash From Operations Cash From Investing Cash From Financing Net Change Free Cash Flow
Q3-2025 $11.127M $0 $0 $0 $0 $0
Q2-2025 $-7.742M $20.904M $-329K $-312.129M $-291.554M $20.575M
Q1-2025 $465K $-2.917M $-996K $-1.161M $-5.074M $-3.913M
Q4-2024 $-8.8M $49.658M $-1.522M $-998K $47.138M $48.136M
Q3-2024 $14.797M $33.461M $-1.191M $-1.366M $30.904M $34.949M

Revenue by Products

Product Q1-2025Q2-2025Q3-2025
Reportable Segment
Reportable Segment
$100.00M $110.00M $110.00M

Five-Year Company Overview

Income Statement

Income Statement Revenue ramped quickly through 2022 and has since stepped down meaningfully, suggesting the brand moved from hyper‑growth into a reset phase. Profitability is still positive at every level, but margins have narrowed as sales volumes softened and the company likely leaned more on promotions, marketing, and support costs. Earnings per share are now only a fraction of their peak, pointing to a business that is still healthy but no longer running at the very high profitability that originally attracted attention. Overall, the income statement shows a profitable, premium brand working through a slowdown and margin compression rather than a structural loss‑making situation.


Balance Sheet

Balance Sheet The balance sheet looks relatively sturdy. Cash has built up steadily over the years, giving the company a meaningful liquidity cushion. Debt levels have stayed fairly stable, so leverage has not spiraled even as earnings fell. Shareholders’ equity has grown, which reflects cumulative profitability and retained earnings over time. In simple terms, the company appears to have moved from a more heavily debt‑reliant structure toward a more balanced profile with stronger cash reserves, which helps absorb bumps in performance but still leaves some dependence on ongoing cash generation to comfortably service debt.


Cash Flow

Cash Flow The business consistently generates cash from operations, and that cash flows through cleanly to free cash flow because capital spending needs are very light. Even as profits have come down from earlier highs, the company continues to convert a good portion of its earnings into cash. This cash generation, combined with the existing cash balance, provides flexibility for debt service, marketing, product launches, and selective acquisitions. The main watchpoint is that operating cash flow has trended down along with earnings, so sustaining or rebuilding demand will be important to maintain this strength over time.


Competitive Edge

Competitive Edge Olaplex built a strong position in prestige haircare by owning a distinct “bond‑building” space, backed by science, patents, and early adoption among professional stylists. The brand benefits from high awareness, premium pricing, and distribution that spans salons, specialty beauty retailers, and direct online channels, which all reinforce each other. However, the recent revenue pullback suggests that competitive intensity has increased, copycat products have proliferated, and the initial novelty has faded. The brand still has meaningful equity and professional endorsement, but the moat now depends less on a single technology edge and more on sustained brand building, smart channel management, and continued innovation.


Innovation and R&D

Innovation and R&D Innovation is central to Olaplex’s story. Its original bond‑building ingredient and sizeable patent portfolio gave it a clear technical edge and allowed it to define a category. The company is trying to extend that edge with its “Bonds and Beyond” strategy: adding new formats like dry shampoo and styling products, moving into areas such as scalp health, investing more in research, and using acquisitions like Purvala Bioscience to deepen its science base. The opportunity is to turn a handful of hero products into a broader, science‑driven platform in hair and scalp health. The risk is that R&D and launches do not translate into equally strong new blockbusters, especially now that competitors are tightly focused on the same concepts.


Summary

Olaplex has transitioned from a rapid‑growth, exceptionally profitable story to a more mixed one: still solidly profitable and cash‑generative, but with lower sales and thinner margins than at its peak. Financially, it retains clear strengths—positive earnings, strong free cash flow, a growing cash pile, and manageable debt—which provide time and flexibility to adjust. Strategically, its core advantages remain a science‑backed brand, deep ties to professional stylists, and a global prestige positioning, but the slowdown indicates that competitive pressure and consumer fatigue are real issues. The next phase will hinge on whether management can re‑energize demand through innovation, brand investment, and international expansion while preserving its premium image and healthy economics. Uncertainty is elevated, but the company is not starting from a weak foundation; it is working to reignite growth from a position of financial and brand strength rather than distress.