Stock Taper
SCREENER COMPARE ANY 2 STOCKS
PRPL
PURPLE INNOVATION, INC.
NASDAQ
$4.28
▼ DOWN 4.68% (-0.21)

KEY STATISTICS

Market Cap$18.63 M
52w High$28.75
52w Low$4.25
Dividend Yield0.03%
FrequencySpecial
P/E-12.23
Volume66.13K
Shares Out.4.35M

COMPANY

LEADERSHIP

Robert T. DeMartini
CHIEF EXECUTIVE
Robert T. DeMartini

COMPENSATION 2026

Salary$725,000
Stock Awards$0
Incentive Plan Pay$0
All Other Comp.$17,500
Total$1,120,750

ABOUT

SECTOR
Consumer Cyclical
WENT PUBLIC
October 29, 2015
METHOD OF GOING PUBLIC
SPAC
FULL TIME EMPLOYEES
1,100

PRICE TARGET

Target High$6.00
Target Low$1.10
Target Median$1.50
Target Consensus$2.87

UPCOMING EARNINGS

DateNov 3, 2026
DayTuesday
Rev. Est.$114.13M
NOV
3
TUE

SPLIT RECORD

DATETYPERATIO
2026-07-20Reverse1:25

PRICE

$4.28 ▼ DOWN 4.68% (−$0.21)
OVERLAYS
$4.30$4.40$4.509:30 AM10:35 AM11:40 AM12:45 PM1:49 PM2:54 PM3:59 PM4.28

About Purple Innovation, Inc.

https://purple.com ↗

Purple Innovation, Inc. designs and sells mattresses, pillows, bedding, pet beds, and accessories through online, retail, wholesale, and showroom channels, founded in 2010 and based in Lehi, Utah.

INDUSTRY

Furnishings, Fixtures & Appliances

A PRODUCT PURPLE INNOVATION, INC. IS KNOWN FOR

Purple Rejuvenate™ Mattress Collection
Purple Rejuvenate™ Mattress Collection

Purple's Rejuvenate collection is a premium mattress line featuring GelFlex® Grid and DreamLayer™ for luxury comfort, emphasizing Purple's focus on the high-end sleep market.

COMPETITORS

COMPETITOR
HOFT COMPARE
LEG COMPARE
LZB COMPARE
SN SNBR COMPARE

Revenue by Products

IconPRODUCTQ4-2023Q1-2024Q2-2024Q3-2024
Product$140.3M $120.03M ▼$240.3M ▲$118.6M ▼

Revenue by Geography

MapREGIONFY2023
UNITED STATES$506.54M

ETFS HOLDING THIS STOCK

ETFS HOLDING
13
LISTED HERE
3
RANKED BY POSITION SIZE
VTI
0.00% · 64.4K
SCHA
0.00% · 11.1K
STSB
0.13% · 302

INSTITUTIONAL OWNERSHIP

SHARES OWNED
100.00%
HOLDERS
111
TOP 12 OF 111 · RANKED BY POSITION SIZE
Coliseum Capital Management, LLC
46.9M sh · $30.98M
Wasatch Advisors LP
5.1M sh · $3.53M
Blackrock Inc.
4.0M sh · $4.18M
Vanguard Group Inc
2.6M sh · $1.79M
Fmr LLC
1.5M sh · $1.44M
Blackrock, Inc.
1.1M sh · $994.31K
Millennium Management LLC
1.0M sh · $951.67K
No Street Gp LP
857.8K sh · $801.33K
Jacobs Levy Equity Management, Inc
810.5K sh · $757.12K
Renaissance Technologies LLC
794.0K sh · $741.79K
Dynamic Advisor Solutions LLC
752.2K sh · $497.36K
Geode Capital Management, LLC
676.1K sh · $447.13K

RATINGS SNAPSHOT

Overall rating: C

DCFROEROAD/EP/EP/B
Discounted Cash Flow2
Return On Equity5
Return On Assets1
Debt To Equity1
Price To Earnings1
Price To Book1
Overall Score2

INSIDER TRADES

★
OFFICER: CHIEF FINANCIAL OFFICER
Lucian Robert Gerard
Purchase · 60.0K shares
2026-05-04
★
OFFICER
Lucian Robert Gerard
— · —
2026-04-27
★
OFFICER: CHIEF INNOVATION OFFICER
HUTCHINGS JEFFREY LAYNE
Sale · 16.9K shares
2026-03-31
★
OFFICER: CHIEF INNOVATION OFFICER
HUTCHINGS JEFFREY LAYNE
Purchase · 16.9K shares
2026-03-31

MOST RECENT ANALYST GRADES

GRADE SUMMARY
SECTOR WEIGHT 1
NEUTRAL 1
2 GRADES IN THE LAST 12 MONTHS
Keybanc SECTOR WEIGHT UBS NEUTRAL

SECTORS PEERS

PEERPRICE
LCUT$9.22COMPARE
RRGB$9.31COMPARE
HOFT$13.37COMPARE
GRWG$1.62COMPARE
FLL$2.06COMPARE
THCH$1.30COMPARE