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SJ

Scienjoy Holding Corporation

SJ

Scienjoy Holding Corporation NASDAQ
$0.68 -0.31% (-0.00)

Market Cap $28.25 M
52w High $1.16
52w Low $0.45
Dividend Yield 0%
P/E 16.95
Volume 7.43K
Outstanding Shares 41.66M

Income Statement

Period Revenue Operating Expense Net Income Net Profit Margin Earnings Per Share EBITDA
Q2-2025 $349.032M $40.409M $22.583M 6.47% $0.54 $23.27M
Q1-2025 $307.335M $45.781M $-9.09M -2.958% $-0.22 $13.712M
Q4-2024 $350.866M $60.444M $-3.006M -0.857% $-0.072 $-4.726M
Q3-2024 $321.379M $65.335M $771K 0.24% $0.018 $6.579M
Q2-2024 $374.84M $36.142M $35.34M 9.428% $0.86 $30.606M

Balance Statement

Period Cash & Short-term Total Assets Total Liabilities Total Equity
Q2-2025 $305.027M $1.432B $229.846M $1.219B
Q1-2025 $299.777M $1.412B $235.274M $1.194B
Q4-2024 $290.169M $1.405B $219.869M $1.199B
Q3-2024 $260.896M $1.405B $211.736M $1.202B
Q2-2024 $224.054M $1.406B $214.848M $1.198B

Cash Flow Statement

Period Net Income Cash From Operations Cash From Investing Cash From Financing Net Change Free Cash Flow
Q2-2025 $22.583M $0 $0 $0 $0 $0
Q1-2025 $-9.09M $0 $0 $0 $0 $0
Q4-2024 $-3.006M $0 $0 $0 $0 $0
Q3-2024 $771K $0 $0 $0 $0 $0
Q2-2024 $35.34M $0 $0 $0 $0 $0

Revenue by Products

Product Q2-2022
Technology Service
Technology Service
$10.00M

Five-Year Company Overview

Income Statement

Income Statement Scienjoy’s revenue grew strongly in the earlier part of the period but has fallen back in the most recent two years, suggesting pressure on its core live‑streaming business. Profitability has stayed positive overall, with only one recent year showing a small loss, and the latest year back to a modest profit. Margins have narrowed compared with the company’s best years, which hints at higher competition, content costs, or heavier spending on new initiatives like the metaverse. Overall, the income statement shows a business that is still earning money, but no longer growing in a straight line and now in a more volatile, transition phase.


Balance Sheet

Balance Sheet The balance sheet looks relatively conservative. The company carries little to almost no financial debt and funds itself mainly through shareholder equity, which lowers financial risk. Total assets and equity have trended upward over time, indicating that the business has been building its asset base and net worth. Cash balances are steady rather than abundant, providing some cushion but not an unusually large war chest. The combination of low leverage and rising equity is a financial strength, but it also means growth is likely being funded largely from internal resources rather than borrowing.


Cash Flow

Cash Flow Operating cash flow has been consistently positive over the entire period, which is a good sign that reported profits are backed by actual cash generation. Free cash flow closely matches operating cash flow because capital spending is very low, reflecting an asset‑light, platform‑style model. While cash generation has been solid, it has not shown a strong upward trend in recent years, aligning with the slower revenue and profit profile. The low investment in physical assets keeps cash needs down, but it also raises the question of whether enough is being reinvested in the platform and technology through other expense lines.


Competitive Edge

Competitive Edge Scienjoy sits at the crossroads of live streaming, social entertainment, and early metaverse applications within the broader communication services and broadcasting space. Its long history in live streaming and a very large registered user base give it meaningful network effects that new entrants would struggle to match. The company is trying to differentiate by going beyond traditional live shows into immersive, gamified “second life” environments and by expanding into regions like the Middle East and North Africa. However, it faces intense competition in China, changing user tastes, and uncertainty about how quickly users and advertisers will embrace its metaverse concepts. Its edge will depend on converting existing users to these new experiences and gaining traction in new markets before rivals catch up.


Innovation and R&D

Innovation and R&D Innovation is a clear focus. Scienjoy is investing heavily in AI‑driven avatars, real‑time face and voice modification, augmented and mixed reality experiences, and a broader metaverse platform called SJVerse. It is also experimenting with its own blockchain, digital currency, and NFTs to create digital ownership and new in‑platform economies. The company is applying these tools in specific niches, such as a horse‑racing metaverse in Dubai, and building AI‑generated content tools for creators. These efforts, if adopted at scale, could set Scienjoy apart from more traditional live‑streaming peers. At the same time, they are unproven commercially, require ongoing spending, and are exposed to regulatory and user‑acceptance risks, so the payoff profile is uncertain and likely long term.


Summary

Overall, Scienjoy shows a mixed picture: financially stable but no longer in a straightforward growth phase, while strategically pushing hard into new and relatively untested areas. The core business still generates profits and cash, and the balance sheet is conservative, which provides a foundation for experimentation. Yet revenue and margins have cooled from their peak, reflecting both competitive pressure and the costs of transition. On the strategic side, the company is making a bold bet on AI‑driven metaverse experiences, blockchain‑based economies, and expansion into markets like Dubai and the broader MENA region. Its large user base and technology investments could become meaningful advantages if users embrace these new offerings. The main uncertainties lie in execution: turning innovation into reliable, recurring revenue while managing competition, regulation, and the risk that some metaverse concepts may take longer than expected to gain broad adoption.