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VRA

Vera Bradley, Inc.

VRA

Vera Bradley, Inc. • NASDAQ
$2.84 ▼ -1.39% (-0.04)
Market Cap $79.34 M
52w High $5.99
52w Low $1.71
Dividend Yield 0%
P/E -0.96
Volume 439.94K
Outstanding Shares 27.94M

Income Statement

Period Revenue Operating Expense Net Income Net Profit Margin Earnings Per Share EBITDA
Q2-2026 $70.858M ▲ $40.089M ▼ $-4.672M ▲ -6.593% ▲ $-0.17 ▲ $-4.592M ▲
Q1-2026 $51.652M ▼ $40.62M ▼ $-33.46M ▲ -64.78% ▼ $-1.2 ▲ $-10.341M ▼
Q4-2025 $99.964M ▲ $69.084M ▲ $-46.973M ▼ -46.99% ▼ $-1.69 ▼ $-6.586M ▲
Q3-2025 $80.578M ▼ $54.083M ▲ $-12.8M ▼ -15.885% ▼ $-0.46 ▼ $-10.474M ▼
Q2-2025 $110.822M $53.627M $5.706M 5.149% $0.19 $10.034M

Balance Statement

Period Cash & Short-term Total Assets Total Liabilities Total Equity
Q2-2026 $15.184M ▲ $266.176M ▼ $125.69M ▲ $140.486M ▼
Q1-2026 $11.281M ▼ $267.94M ▼ $121.906M ▼ $146.034M ▼
Q4-2025 $30.366M ▲ $306.69M ▼ $127.735M ▼ $178.955M ▼
Q3-2025 $13.711M ▼ $358.975M ▼ $133.777M ▼ $225.198M ▼
Q2-2025 $44.147M $379.214M $136.68M $242.534M

Cash Flow Statement

Period Net Income Cash From Operations Cash From Investing Cash From Financing Net Change Free Cash Flow
Q1-2026 $-33.46M ▲ $-17.902M ▼ $-968K ▲ $-171K ▲ $-19.085M ▼ $-19.773M ▼
Q4-2025 $-46.973M ▼ $21.655M ▲ $-4.323M ▼ $-644K ▲ $16.655M ▲ $17.332M ▲
Q3-2025 $-12.8M ▼ $-22.606M ▼ $-2.401M ▲ $-5.515M ▲ $-30.436M ▼ $-25.007M ▼
Q2-2025 $5.706M ▲ $1.398M ▲ $-2.786M ▼ $-9.652M ▼ $-11.048M ▲ $-1.388M ▲
Q1-2025 $-8.121M $-14.549M $-863K $-6.704M $-22.108M $-15.412M

Revenue by Products

Product Q2-2025Q3-2025Q4-2025Q2-2026
Accessories
Accessories
 $30.00M ▲$20.00M ▼$20.00M ▲$10.00M ▼
Bags
Bags
 $50.00M ▲$30.00M ▼$30.00M ▲$40.00M ▲
Home
Home
 $10.00M ▲$10.00M ▲$10.00M ▲$0 ▼
Other Products
Other Products
 $0 ▲$0 ▲$0 ▲$0 ▲
Travel
Travel
 $20.00M ▲$20.00M ▲$30.00M ▲$20.00M ▼

Five-Year Company Overview

Income Statement

Income Statement Revenue has drifted down from earlier highs, and profits have been quite uneven. The company has swung between small profits and meaningful losses, with very slim operating margins even in better years. Gross profit has held up reasonably well relative to sales, but overhead and transformation costs appear to be weighing on results. Overall, the income statement shows a business under earnings pressure, with limited room for error and results that depend heavily on successful execution of its turnaround efforts.

Balance Sheet

Balance Sheet The balance sheet has gradually shrunk, with total assets and shareholder equity both coming down from prior years. Debt levels look moderate and have not blown out, but the cushion from cash and equity is thinner than it used to be. Cash balances have stepped down from earlier peaks, suggesting less of a buffer if conditions worsen. In short, the company is not overly indebted, but it is operating with a leaner financial safety margin than in the past.

Cash Flow

Cash Flow Cash generation has been inconsistent. Some years show modest positive cash flow from operations, while others slip slightly into the red. Free cash flow follows the same pattern because investment spending is relatively light. The company is not heavily burdened by big capital projects, but it also does not have a steady, dependable stream of excess cash yet. This leaves the business somewhat exposed to sales swings and execution risk during its transformation period.

Competitive Edge

Competitive Edge Vera Bradley’s main strength is its recognizable brand, distinctive patterns, and loyal, multi‑generational customer base. Its products are easy to spot, and the emotional connection many customers have with the brand helps support repeat purchases. The company also benefits from a broad sales footprint, including its own stores, outlets, e‑commerce, and wholesale partners. However, it competes in a very crowded, fashion‑driven market where tastes change quickly and price competition is intense. The ‘Project Restoration’ initiative is an attempt to refresh the brand, sharpen its focus, and strengthen its position against both established rivals and newer, trend‑driven labels.

Innovation and R&D

Innovation and R&D Innovation is focused more on design, operations, and the customer experience than on traditional high‑tech R&D. The company is modernizing its supply chain, using automation and data to run distribution more efficiently. It is experimenting with on‑demand, made‑to‑order products to limit excess inventory while offering more personalization. A major emphasis is on sustainable materials, such as recycled fabrics, and expanding partnerships in resale channels. On the brand side, Vera Bradley continues to introduce new patterns, silhouettes, and collaborations with well‑known franchises, while ‘Project Restoration’ is aimed at updating the logo, stores, website, and core product lines. The key question is whether these changes can translate into more durable demand and better profitability.

Summary

Vera Bradley is a well‑known lifestyle and accessories brand going through a meaningful transformation. Financially, it shows pressured and volatile profitability, softer revenue than a few years ago, and only modest, sometimes negative, cash generation, all supported by a balance sheet that is still manageable but slimmer than in the past. Competitively, its distinctive design language, loyal customer base, and multi‑channel distribution are clear strengths, but the company operates in a fickle, highly competitive category. The success of ‘Project Restoration,’ the shift toward more sustainable and updated products, and its cost‑saving efforts will likely determine whether the brand can stabilize sales, rebuild margins, and generate more consistent cash flows over the next several years.

NEWS

November 26, 2025 · 8:00 AM UTC

Vera Bradley, Inc. Announces Reporting Date for Third Quarter Fiscal Year 2026 Results

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November 21, 2025 · 8:05 AM UTC

Vera Bradley Announces Appointment of Ivan Brockman to Its Board of Directors

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November 5, 2025 · 11:30 AM UTC

VRA Investors Have Opportunity to Join Vera Bradley, Inc. Fraud Investigation with the Schall Law Firm

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October 29, 2025 · 10:10 AM UTC

VRA Investors Have Opportunity to Join Vera Bradley, Inc. Fraud Investigation with the Schall Law Firm

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October 29, 2025 · 8:00 AM UTC

Vera Bradley Announces Appointment of Melinda Paraie as Chief Brand Officer

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