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ASUR

Asure Software, Inc.

ASUR

Asure Software, Inc. • NASDAQ
$8.00 ▼ -0.62% (-0.05)
Market Cap $216.74 M
52w High $12.74
52w Low $7.63
Dividend Yield 0%
P/E -12.7
Volume 27.92K
Outstanding Shares 27.09M

Income Statement

Period Revenue Operating Expense Net Income Net Profit Margin Earnings Per Share EBITDA
Q3-2025 $36.252M ▲ $26.641M ▲ $-5.362M ▲ -14.791% ▲ $-0.19 ▲ $4.55M ▲
Q2-2025 $30.124M ▼ $24.563M ▼ $-6.123M ▼ -20.326% ▼ $-0.22 ▼ $2.078M ▲
Q1-2025 $34.854M ▲ $26.623M ▲ $-2.398M ▲ -6.88% ▲ $-0.089 ▲ $-2.015M ▼
Q4-2024 $30.792M ▲ $23.42M ▲ $-3.204M ▲ -10.405% ▲ $-0.12 ▲ $3.96M ▲
Q3-2024 $29.304M $23.326M $-3.901M -13.312% $-0.15 $2.732M

Balance Statement

Period Cash & Short-term Total Assets Total Liabilities Total Equity
Q3-2025 $21.52M ▼ $447.076M ▼ $253.989M ▼ $193.087M ▼
Q2-2025 $66M ▲ $505.565M ▲ $311.313M ▲ $194.252M ▼
Q1-2025 $14.076M ▼ $498.941M ▲ $301.278M ▲ $197.663M ▲
Q4-2024 $21.425M ▲ $436.638M ▲ $239.323M ▲ $197.315M ▼
Q3-2024 $11.248M $428.109M $228.956M $199.153M

Cash Flow Statement

Period Net Income Cash From Operations Cash From Investing Cash From Financing Net Change Free Cash Flow
Q3-2025 $-5.362M ▲ $5.773M ▲ $-60.356M ▼ $-66.096M ▼ $-120.679M ▼ $-6.771M ▼
Q2-2025 $-6.123M ▼ $3.155M ▲ $-5.184M ▲ $9.172M ▼ $7.143M ▼ $2.954M ▲
Q1-2025 $-2.398M ▲ $1.996M ▼ $-12.63M ▼ $63.925M ▲ $53.291M ▲ $1.804M ▼
Q4-2024 $-3.204M ▲ $9.782M ▲ $-1.047M ▲ $4.249M ▲ $12.984M ▲ $6.267M ▲
Q3-2024 $-3.901M $1.325M $-10.85M $1.644M $-7.881M $-9.781M

Revenue by Products

Product Q4-2024Q1-2025Q2-2025Q3-2025
ProfessionalServicesRevenueMember
ProfessionalServicesRevenueMember
 $0 ▲$0 ▲$0 ▲$0 ▲
RecurringMember
RecurringMember
 $30.00M ▲$30.00M ▲$30.00M ▲$30.00M ▲

Five-Year Company Overview

Income Statement

Income Statement Revenue has been climbing at a steady pace over the last five years, which suggests the core business is finding customers and growing its footprint. Profitability, however, remains a work in progress. Gross profit has improved, showing better productivity and pricing power, but operating income and net income have hovered around break‑even with small losses in most years. Earnings per share have also been mostly negative, with only a brief profitable year, which underlines that this is still a scale‑and‑build story rather than a mature, highly profitable one. Overall, the income statement reflects a company successfully growing the top line but still working to turn that growth into consistent bottom‑line profits.

Balance Sheet

Balance Sheet The balance sheet looks reasonably balanced for a growing software firm. Total assets have been fairly stable over time, which indicates no aggressive asset expansion or contraction. Cash levels are modest but not collapsing, and the company has trimmed its debt from earlier years, reducing financial strain. Shareholders’ equity has inched higher, suggesting gradual strengthening of the capital base despite recurring losses. In general, the company appears to be funding growth in a controlled way without leaning heavily on debt, but it does not have a particularly large financial cushion either.

Cash Flow

Cash Flow Operating cash flow has recently been positive, which is encouraging because it shows the core business can generate real cash even if accounting profits lag. Free cash flow has hovered around break‑even, dipping negative in some years, largely due to ongoing investments in technology and platform development. Capital spending has been steady and meaningful, signaling continued reinvestment into the product and infrastructure. Overall, the cash flow picture suggests a company that is self‑financing much of its growth but with limited room for error if conditions turn weaker.

Competitive Edge

Competitive Edge Asure operates in a crowded and competitive human capital management market, going up against much larger and well‑funded players. Its edge comes from focusing tightly on small and mid‑sized businesses, which often have complex needs but limited internal HR resources. The all‑in‑one AsureHCM platform, strong payroll tax and compliance capabilities, and value‑added services like tax credit support help it stand out as a one‑stop shop. Its network of partners—such as accountants, banks, and benefit brokers—provides efficient access to new customers. The flip side is that the company must continuously differentiate itself on service, functionality, and price to avoid being squeezed by bigger suites and new cloud entrants.

Innovation and R&D

Innovation and R&D Innovation is clearly a central part of Asure’s strategy. The move to a cloud‑first architecture on Amazon Web Services supports faster development and better scalability for clients. The introduction of the AI assistant “Luna” aims to automate routine HR and payroll tasks and eventually deliver more intelligent insights, which could deepen customer stickiness if it performs well. The unified AsureHCM platform, specialized tax and compliance services, and tools built for remote and distributed workforces all position the company as a modern solution for smaller businesses. Future value from innovation will depend on how quickly and effectively Asure can turn these ideas—especially AI and analytics—into everyday, must‑have tools that customers are willing to pay more for.

Summary

Asure is a growth‑oriented software company focused on HR and payroll solutions for smaller and mid‑sized businesses. It has delivered steady revenue growth and improving gross margins, but has yet to show consistently solid profits, with results hovering near break‑even and occasional losses. The balance sheet is relatively sound for a company at this stage, with manageable debt and gradually rising equity, while cash flows show a business that can generate cash from operations but is reinvesting heavily back into its platform. Competitively, Asure’s strength lies in its targeted focus on smaller businesses, broad service bundle, and partner‑driven sales approach, though it faces intense pressure from larger HCM providers and must keep innovating to stay relevant. Its emphasis on cloud migration, AI tools like Luna, and expanded compliance and tax services suggests a clear innovation roadmap; the key question going forward is whether this will translate into durable profitability and stronger cash generation over time.

NEWS

November 18, 2025 · 5:42 PM UTC

ASUR SIGNS DEAL TO ACQUIRE MOTIVA'S STAKE IN AIRPORT BUSINESS IN BRAZIL, ECUADOR, COSTA RICA AND CURAÇAO

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November 6, 2025 · 4:30 PM UTC

ASUR Announces Total Passenger Traffic for October 2025

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November 6, 2025 · 8:00 AM UTC

Asure Software Sets November and December 2025 Investor Conference Schedule

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November 5, 2025 · 12:00 PM UTC

ASUR Announces at the request of the Mexican Stock Exchange ("BMV")

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October 30, 2025 · 4:01 PM UTC

Asure Announces Third Quarter 2025 Results

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